We collect personal information that you provide directly to us, information collected automatically through our website, and information provided by service providers or platforms we use to operate our store.

Information You Provide to Us

We may collect the following information when you interact with our store:

• Name
• Email address
• Phone number
• Billing address
• Shipping or delivery address
• Recipient name and delivery information
• Order details
• Gift message or personalized note
• Custom basket requests
• Account login information, if you create an account
• Customer support messages
• Return, refund, or exchange information
• Any other information you choose to provide

Because we sell gift baskets, you may also choose to provide information about a recipient, such as their name, delivery address, phone number, gift preferences, occasion, or personalized message. Please only provide recipient information if you have permission or a valid reason to do so.

If you voluntarily provide allergy, dietary, health-related, religious, cultural, or personal preference information for a basket, we will use that information only to help prepare, customize, fulfill, or support your order. Please avoid sending sensitive personal information unless it is necessary for your order.

Payment Information

Payments are processed through Shopify and/or third-party payment processors. We do not intentionally store full credit card numbers on our own systems. Payment processors may collect payment card details, billing information, fraud prevention information, and transaction data to complete your purchase securely.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

• IP address
• Browser type
• Device type
• Operating system
• Pages viewed
• Products viewed
• Items added to cart
• Referring website
• Date and time of visit
• Approximate location based on IP address
• Cookie and tracking technology data

This information helps us operate the website, improve the shopping experience, prevent fraud, understand customer behavior, and measure marketing performance.

We use personal information for the following purposes:

• To process and fulfill orders
• To deliver gift baskets and products
• To customize baskets based on your requests
• To process payments
• To send order confirmations, shipping updates, and customer service messages
• To respond to questions, complaints, or support requests
• To manage returns, refunds, exchanges, or order issues
• To create and manage customer accounts
• To improve our website, products, and customer experience
• To recommend products or services
• To send marketing emails or promotional messages, if you sign up or where allowed by law
• To prevent fraud, unauthorized transactions, and misuse of our website
• To comply with legal, tax, accounting, and business obligations
• To enforce our policies, terms, and rights

We may also use information in an aggregated or de-identified form that does not reasonably identify you.

Our website uses cookies and similar technologies. Cookies are small files stored on your browser or device that help websites function and remember information.

We may use cookies to:

• Keep items in your cart
• Remember preferences
• Enable checkout and website functionality
• Analyze website traffic
• Understand how visitors use our store
• Support advertising and retargeting
• Improve website performance

You can usually manage or disable cookies through your browser settings. However, disabling cookies may affect certain features of the website, including checkout, cart functionality, and account features.

Depending on your location, you may also have the ability to manage cookie or privacy preferences through Shopify’s customer privacy tools or through settings shown on our website.

If you subscribe to our email list, newsletter, promotional offers, or other marketing communications, we may send you updates about products, new arrivals, gift ideas, promotions, or store news.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or contacting us directly.

Even if you opt out of marketing, we may still send non-promotional messages, such as order confirmations, shipping updates, payment notices, customer support replies, or policy updates.

If we offer SMS/text marketing in the future, we will collect consent where required and provide opt-out instructions.

We do not sell your personal information in the traditional sense of selling customer lists for money. However, some privacy laws define “sale,” “sharing,” or “targeted advertising” broadly and may include certain advertising, analytics, or tracking activities.

We may share personal information with:

• Shopify, which powers our online store
• Payment processors
• Shipping and delivery providers
• Fulfillment providers
• Email and marketing service providers
• Website hosting, analytics, and technology providers
• Fraud prevention and security providers
• Customer service tools
• Professional advisors, such as accountants, attorneys, or insurers
• Government, law enforcement, or legal authorities when required by law
• Other parties in connection with a business transfer, merger, sale, financing, or reorganization

We share information only as needed to operate our business, fulfill orders, provide services, comply with law, protect rights, prevent fraud, or support legitimate business purposes.

Our store is powered by Shopify. When you visit our website, place an order, use checkout, or interact with Shopify-powered features, Shopify may collect and process personal information to provide ecommerce services, payment processing, analytics, fraud prevention, customer experience features, and related services.

Shopify and other third-party providers may process information according to their own privacy policies. We encourage you to review their privacy practices.

We may also use third-party tools for analytics, advertising, email marketing, shipping, customer support, or website functionality. These third parties may collect information directly from your device or receive information from us as needed to provide their services.

Because our products are often purchased as gifts, we may receive information about gift recipients, including names, addresses, phone numbers, delivery instructions, gift notes, preferences, or occasion details.

We use recipient information only to:

• Deliver the gift
• Prepare or customize the order
• Communicate about delivery if needed
• Resolve delivery or order issues
• Comply with legal or business obligations

We do not use gift recipient information for marketing unless the recipient separately provides consent or signs up for communications.

If you submit a review, photo, testimonial, comment, or other content to us or through our website, we may display that content publicly unless otherwise stated. This may include your name, initials, review, rating, or submitted media.

Please do not include private or sensitive information in public reviews or submissions.

We keep personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to:

• Complete orders
• Provide customer support
• Maintain business records
• Comply with tax, accounting, and legal obligations
• Resolve disputes
• Prevent fraud
• Enforce our agreements and policies

The length of time we keep information depends on the type of information, the purpose for collection, legal requirements, and business needs.

We use reasonable administrative, technical, and organizational safeguards to help protect personal information. However, no website, internet transmission, payment system, or storage method is completely secure.

You are responsible for keeping your account login information confidential. Please contact us if you believe your account or information may have been compromised.

Depending on where you live, you may have certain privacy rights regarding your personal information. These rights may include:

• The right to know what personal information we collect
• The right to access your personal information
• The right to correct inaccurate personal information
• The right to request deletion of personal information
• The right to receive a copy of your personal information
• The right to opt out of certain targeted advertising, sharing, or sale of personal information
• The right to limit certain uses of sensitive personal information, where applicable
• The right to appeal a privacy request decision, where required by law
• The right not to be discriminated against for exercising privacy rights

These rights are not absolute and may depend on your location, our legal obligations, and exceptions under applicable law.

To submit a privacy request, contact us at:

Email: bloombasketboutique@gmail.com

We may need to verify your identity before processing your request. If you are submitting a request on behalf of someone else, we may require proof that you are authorized to act for that person.

Depending on your location and applicable laws, you may have the right to opt out of certain uses of your personal information.

You may opt out of marketing emails by clicking the unsubscribe link in any promotional email, contacting us directly, or using any privacy preference tools made available on our website. You may also request to opt out of certain advertising, analytics, personalization, targeted advertising, sharing, or sale of personal information where applicable.

If available, you may also exercise opt-out preferences through cookie consent tools, privacy preference centers, browser privacy settings, or Global Privacy Control signals where supported.

Please note that even if you opt out of marketing communications, we may still send transactional messages relating to orders, payments, shipping, customer service requests, account management, returns, refunds, legal notices, or policy updates.

If you are a California resident, this section applies to you.

We may collect the following categories of personal information:

Identifiers, such as name, email address, phone number, billing address, shipping address, IP address, and account information Commercial information, such as products purchased, viewed, returned, exchanged, or added to cart Payment and transaction information Internet or electronic activity, such as website interactions, browsing activity, and device information Geolocation information, such as approximate location based on IP address Customer communications, such as emails, messages, support requests, and custom basket inquiries Inferences, such as product interests or preferences based on website activity or purchase history Sensitive personal information, only if voluntarily provided and only where necessary for the purpose provided, such as allergy or dietary information for an order

We collect and use this information for the business and commercial purposes described in this Privacy Policy.

We may disclose personal information to service providers, contractors, Shopify, payment processors, shipping providers, marketing providers, analytics providers, fraud prevention providers, and other parties described in this Privacy Policy.

We do not knowingly sell or share personal information of individuals under 16 years old.

California residents may have the right to request access, correction, deletion, portability, and opt out of sale or sharing of personal information as defined by California law. To exercise these rights, contact us at:

Email: bloombasketboutique@gmail.com

You may also use browser-based opt-out signals, such as Global Privacy Control, where required by applicable law and supported by our website or service providers.

Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws. Depending on your state, you may have rights to access, correct, delete, obtain a copy of your personal information, opt out of targeted advertising, opt out of sale of personal information, or appeal a privacy rights decision.

To exercise any applicable state privacy rights, contact us at:

Email: bloombasketboutique@gmail.com

We will respond as required by applicable law.

Our business is based in the United States. If you access our website from outside the United States, your information may be transferred to, stored in, or processed in the United States or other countries where our service providers operate.

Privacy laws in these countries may be different from those in your country. By using our website, you understand that your information may be processed outside your location.

Our website is not directed to children under 13 years old, and we do not knowingly collect personal information from children under 13.

If you believe a child has provided us with personal information, please contact us at bloombasketboutique@gmail.com, and we will take appropriate steps to delete the information where required by law.

Our website may include links to third-party websites, apps, social media platforms, or services. We are not responsible for the privacy practices, content, or security of third-party websites or services.

You should review the privacy policies of any third-party websites you visit.

We may update this Privacy Policy from time to time to reflect changes in our business, website, legal obligations, or privacy practices.

When we update this Privacy Policy, we will revise the “Last Updated” date above. Your continued use of our website after changes are posted means you acknowledge the updated Privacy Policy.

If you have questions about this Privacy Policy, our privacy practices, or your personal information, contact us at:

• Bloom Basket Boutique
• Email: bloombasketboutique@gmail.com
• Website: https://bloombasketboutique.com/